Event Branding

Event identities for ZipRecruiter's President's Chair incentive trips — celebratory, destination-led, and intentionally distinct from the core brand. Each year gets its own illustrated mark, carried across signage, apparel, and on-site moments.

The 2025 trip leaned bold and playful — a sea-turtle mark and sun-soaked palette built for a beach destination.

Final logo directions.

Identity applied to trip apparel.

The 2024 trip explored warmth and approachability, working through several directions around a desert-Western theme.

Logo directions explored.

Identity applied to trip apparel.